Highlights and Recommendations for Seoul Travel

Seoul is the capital of South Korea, a city that blends historical culture with modern trends. This article introduces Seoul's main tourist attractions, shopping and entertainment districts, traditional hanok experiences, and travel tips.

Gyeongbokgung Palace is the main palace of the Joseon Dynasty and one of the largest and oldest palaces in Seoul. The palace architecture is magnificent, featuring many traditional Korean-style buildings such as Geunjeongjeon Hall. Visitors can feel the majesty and historical depth of the Joseon Dynasty. Outside the palace, Gwanghwamun Square is also a popular spot for visitors.
Changdeokgung Palace is a UNESCO World Heritage Site, famous for its beautiful gardens, including the Secret Garden, showcasing the unique garden art style of the Joseon era. The Secret Garden requires a guided tour, so it's recommended to plan your visit and book in advance.
Jongmyo Shrine, a UNESCO World Heritage Site, enshrines the memorial tablets of successive kings and queens of the Joseon Dynasty. Through its architecture and rituals, it reflects the Confucian cultural heritage in Korea. On the first Sunday of May every year, the Jongmyo Daeje ceremony is held, displaying traditional ritual music and dances.
The Korean War Memorial is located in the historical center of Seoul at the former Army HQ. Its exhibits cover weapons, military equipment, vehicles, and items related to national history, with a particularly impressive section on the conflicts between North and South Korea.
N Seoul Tower is a landmark of Seoul, situated atop Namsan Mountain. Its observatory offers stunning panoramic views of Seoul, especially the enchanting night cityscape. Surrounding the tower are romantic spots like the Love Lock Wall, and the tower itself houses restaurants, cafes, and observation decks.
Dongdaemun Design Plaza, designed by renowned architect Zaha Hadid, has a distinctive futuristic appearance. It frequently hosts fashion shows, design exhibitions, and other cultural events. Nearby is the Dongdaemun Market, known for its bustling shopping atmosphere.
Lotte World Tower is the tallest building in Korea and features attractions such as observation decks and restaurants. The observatory offers a 360-degree panoramic view of the cityscape of Seoul, showcasing the charm of a modern metropolis.
Myeongdong is one of Seoul's busiest shopping districts, filled with numerous international brands and local Korean trend labels, as well as a variety of eateries and cosmetic shops. The streets are lined with stores, offering a wide range of products from luxury to affordable, as well as many restaurants and cafes to satisfy visitors' dietary needs.
Dongdaemun Market is a 24-hour comprehensive market where you can buy various items such as clothing, accessories, and household goods at affordable prices, making it a great place for bargain hunting. The market hosts several large malls with diverse styles, catering to different preferences.
Hongdae, centered around Hongik University, is vibrant with youthful energy and artistic vibes. It features many independent designer shops, unique cafes, bars, and street performances, making it a favorite gathering spot for young people. The area also offers a variety of dining options, particularly Korean street food.
Bukchon Hanok Village, located between Gyeongbokgung, Changdeokgung, and Jongmyo Shrine, preserves many traditional Korean houses. Visitors can stroll through its narrow alleys to experience traditional Korean life and visit cultural experience sites in converted hanok houses, such as learning traditional crafts or making hanbok.
Namsangol Hanok Village recreates the atmosphere of traditional Korean villages within a modern city. It features five traditional Korean-style houses, along with establishments like traditional food restaurants and teahouses, offering visitors a deep experience of Korean traditional culture and lifestyle.